Earlier this year, I shared that I was in search for a summer intern that was just as passionate and nerdy about social media as I am. By day, I am known as the social media queen at Modern Woodmen of America (with my #bosslady, Leah). My mission to offer this social media marketing internship is to influence and share my corporate level and small business' marketing perspectives. Through many applications, resumes, and interviews, I shuffled through many talented college students from Western Illinois University, Iowa State University, Augustana, St. Ambrose, and University of Iowa. I am very excited to officially introduce Alexa!
Headed into your senior year at Iowa State University, tell us why you chose to study Marketing and Event Management and what your favorite college experience has been?
With marketing and event management, there is never a dull moment and they always keep you on your toes! I chose marketing and event management because I knew I wanted a job where I would get to interact with people on a daily basis and be able to express my creativity in countless different ways. I also knew both of these concentrations would challenge me and push me outside of my comfort zone to see my potential.
My favorite college experience has definitely been joining my sorority Kappa Kappa Gamma my freshmen year and meeting some of my future bridesmaids! These girls have pushed me to become the best version of myself every day and have been there for me through every laugh or cry.
You mentioned that two key influences in your life thus far are your dad and Dr. Wong, Iowa State University professor. What is some of the best advice that you have received from them?
My dad has been such an inspiration to me my entire life. He is one of the hardest workers I know and will go out of his way to help anyone. The best advice my dad ever gave me was to always do your best and then everything will work out. I took this to heart because if you do your personal best, it will show through your work and help you in the future.
With Dr. Wong, I was fortunate enough to have him as my professor when I studied abroad in Italy and again in the semester following. I had never seen a professor care so much about his students. He gave us so much life advice over the two classes. One piece of advice he always kept repeating to us over and over was YOLO. I know that phrase is comical now but Dr. Wong saw the true meaning of it. When he would say ‘you only live once’, it reminds me not to settle in life and make every moment count. You should always pursue a career that will make you happy because then you will never work a day in your life.
In the summer of 2015 you studied abroad in Rome. What was the most influential experience from your trip?
Last summer was such an incredible experience and I am so happy I had the opportunity to take a marketing class in Rome. The most influential experience for me was being able to learn more about myself and learning to be more independent. I went on this trip not really knowing anyone or anything except that I wanted to see what life was like outside of Iowa. I learned to laugh at my own mistakes because I made a lot of them. In the end, everything always worked out.
With your experience last summer interning with Tamara Wendt, wedding and event planner, what is your favorite part about the bridal industry?
My favorite part of the bridal industry is seeing how each bride transforms what they want their dream day to look like. Two brides could have the same exact Pinterest board, but they still see each of their special days in a different way. Seeing their faces once they see their vision come to life is amazing.
Being in the creative space, where do you find inspiration day to day? What do you do when you’re in a creative slump?
I mainly find inspiration day-to-day from music. I love all types of music and its something I can not go a day without. If I'm stuck in a creative slump, I'll just step back from what I'm working on and listen to music. I believe if you find the right music you can learn so many valuable life lessons. My favorite song lyric that I truly live by everyday is "Its not always rainbows and butterflies, its compromise that moves us along" from Maroon 5.
How do you define success for yourself?
To me, success is not defined by the amount of money in your bank account. It is defined as going above and beyond what was expected of you. Always show that you are giving 100 percent all the time and doing your personal best. You've also reached success when you are performing a job that you enjoy.
And finally, what are you looking forward to the most as a Caitlin Elizabeth Bridal Alterations intern?
This summer, I am most looking forward to learning about blogging and meeting with brides. I want to learn more about social media and marketing and how to properly use them within a business. With all the knowledge I gain this summer, I'm excited to apply it into the real world.
Thank you for following my fabulous internship adventure!